Project Description

Anders CPAs + Advisors

PR Summary:

With both a merger and new CEO to announce as well as a thought leadership initiative to push, Anders CPAs + Advisors contracted the Arco + Associates PR team to write and pitch these three pieces of content to a variety of media outlets over the course of five months. Resulting in 19 total hits, the Anders team received placements in industry magazines, news outlets, and other relevant publications to effectively spread the word about their services and expertise. Placements included:

  • Inside Public Accounting:“Anders to Merge in Fellow St. Louis Firm”
  • CPA Trendlines:“Why So Many M&As Fall Short”
  • St. Louis Business Journal:“What St. Louis CPAs are advising PPP borrowers amid ever-changing rules”
  • Markets Insider:“Anthony Szczepaniak Named Chief Executive Officer of LEA Global”
  • CEO Insights:“LEA Global Appoints Anthony Szczepaniak as its New CEO”